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    1. Style

    Net-a-porter launches live sales gadget

    Discover what shoppers around the world are buying with Net-a-porter’s highly addictive new function

    By Fiona Raisbeck
    Published 15 June 2011 In News

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    Net-a-porter Live
    Net-a-porter Live
    (Image credit: Net-a-porter)
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    Discover what shoppers around the world are buying with Net-a-porter’s highly addictive new function

    Net-a-porter.com has always been at the forefront of digital innovation, but its latest gadget is surely its most addictive.

    The new Net-a-porter Live functionality allows you to snoop through the virtual shopping bags of the e-boutique’s customers around the world from the privacy of your own computer.

    The web page displays a shifting picture of the globe with Net-a-porter shopping bags popping up over the countries - think Australia, Japan, Russia, Sweden, Greece, the UK and the US to name a few - every time a customer adds something to their shopping bag, adds it to their wishlist or shares it with a friend through the luxury website.

    It also tells you how many people are shopping live - 14,501 when we took a peek – with a sliding bar down the right hand column of the screen with more detailed info about the items bought, hoping to tempt you to do the same.

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    The system is apparently based on a plasma screen that featured a map of the world to display live global sales activity at Net-a-porter’s headquarters in London.

    Trust us, it’s highly addictive. Visit the Net-a-porter website to take a look, don't forget to add a Net-A-Porter discount code at checkout. 

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