GET IT, GIRL
When it comes to celebrating women's unretouched bodies, ASOS is doing it right.
They've already been applauded for not photoshopping out model's stretch marks, and now they're being hailed on social media once again.
On the page for a backless dress by Missguided Plus (fellow e-tailer Missguided's plus size range), the woman modelling the gown has not had her 'back rolls' edited out by ASOS.
After decades of models worldwide being airbrushed to perfection, this is something to celebrate, and social media users certainly agree.
Plus size blogger Callie Thorpe tweeted an image of the dress, sharing her delight at seeing an unedited plus size model on the site.
Missguided Plus Pleated Maxi Dress, £35, ASOS
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Callie wasn't the only one to share her appreciation, with endless Twitter users joining the conversation to agree with her.
Goes without saying that the model looks GREAT – and she's loving the attention her back rolls are getting.
Slay it, girl.
We are so here for all this body positivity.
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