Oscar Losers Will Take Home £50k Of Goodies? Not A Bad Deal

Only a few of this year's Oscars nominees will actually win a statue - but the rest will get a pretty sweet consolation prize

Oscar losers will get a £50,000 goody bag.
Oscar losers will get a £50,000 goody bag.
(Image credit: Rex)

Only a few of this year's Oscars nominees will actually win a statue - but the rest will get a pretty sweet consolation prize

Of course, everyone who's up for an Oscar this year is hoping to win - but at least the nominees can rest easy knowing they won't be going home empty-handed.

L.A.-based marketing firm Distinctive Assets is putting together the 'Everyone Wins At The Oscars Nominee Gift Bag,' which is filled with $80,000 (nearly £50,000) of gifts. So what are these lavish items driving up that price tag?

Well, some of the freebies are what we'd expect - all-expense luxury holidays (worth $27,500), leather iPhone cases ($230), a charity donation of pet food ($10,000). But some of the other items are a little, err, unique.

For example, Sandra Bullock, Meryl Streep and the rest of the noms will receive his 'n' hers mace guns ($120) for fighting off those overly aggressive fans. They'll also get a supply of Hydroxycut's weight-loss gummies, shakes and protein bars. (We can imagine those coming in handy for Matthew McConaughey's next film transformation!)

And perhaps the strangest item on the list? The O-Shot, a $2,750 procedure aimed at increasing the female libido. We can only imagine Dame Judi Dench's reaction to that one!

Oscar losers will get a £50,000 goody bag.

Oscar losers will get a £50,000 goody bag.
(Image credit: Rex)

Distinctive Assets’ founder Lash Fary said of the bag, 'Even Hollywood’s most acclaimed stars are disappointed over this particular loss, and when our consolation gift shows up the next day we like to think it is a welcome distraction.'

You know, us hard-working writers could also use a welcome distraction after Oscars day. Hint, hint...

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Ali Gray is an award-winning content director and digital strategist. Most recently she was the Director of Branded Content at Hearst, and helped to bridge the gap between the editorial and commercial worlds working across all Hearst brands, including ELLE, Cosmopolitan, Esquire and Harper's Bazaar. Prior to that she worked as an editor contributing to several brands such as The Telegraph, iVillage UK.