Kate Moss' daughter just landed her first beauty campaign and there's no surprise which brand it is
The first of many?
The first of many?
Lila Moss, Kate Moss' 16-year-old daughter, just landed her first beauty campaign. It was revealed that she will be the 2019 face for a huge international beauty brand. The youngster has just celebrated her sweet 16, so that's not a bad birthday present is it?!
The big beauty brand? Marc Jacobs Beauty. Marc Jacobs just happens to be one of her mother's good friend, having first met him when she walked the catwalk for his collection for Perry Ellis back in 1993.
The designer took to Instagram yesterday to announce Lila's new role, documenting the times he had met the supermodel's daughter. 'At just 6 years old, Lila’s strong character, demeanor and great beauty was already very apparent,' Jacobs explains. 'The next time I saw Lila was in August of 2011 at Kate’s wedding, her character was even more dynamic and her beauty even greater.'
This is the only image that's been released so far, the entire campaign will first appear at Harvey Nichols, the brand's new exclusive retail partner, in six days on the 11th October. And we know it's going to be beautiful because it had a five-star team working on it - shot by David Sims, creative direction by Katie Grand, makeup by Diane Kendal, hair by Guido Palau and nails by Jin Soon Choi.
Like we said, not a bad 16th birthday present.
In the image, Lila is wearing Fineliner Ultra-Skinny Gel Eye Crayon in (Grape)vine; one of five brand new, limited-edition colours that will come out with the Spring 2019 collection. If you want to try out the eyeliner asap, the brand has an existing shade that's super similar.
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Marc Jacobs Beauty Fineliner Ultra-Skinny Gel Eye Crayon in Blacquerberry, £19 Net-a-Porter
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The Fineliner is a smooth, waterproof eyeliner with a transformative gel formula which glides on precisely for flawless application, then sets in place for all-day wear.
We cannot wait to see the rest of the shoot.
Katie Thomas is the Senior Beauty Editor at Marie Claire UK. With over 10 years of experience on women's luxury lifestyle titles, she covers everything from the best beauty looks from the red carpet and stand out trends from the catwalk, to colonic irrigation and to the best mascaras on the market. She started her career on fashion desks across the industry - from The Telegraph to Brides - but found her calling in the Tatler beauty department. From there she moved to Instyle, before joining the Marie Claire digital team in 2018. She’s made it her own personal mission to find the best concealer in the world to cover her tenacious dark circles. She’s obsessed with skincare that makes her skin bouncy and glowy, low-maintenance hair that doesn’t require brushing and a cracking good manicure. Oh and she wears more jewellery than the Queen.
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