Gillette unveils latest brand ambassadors
Gilette has announced three new brand ambassadors to promote their latest Fusion ProGlide Styler
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Gilette has announced three new brand ambassadors to promote their latest Fusion ProGlide Styler
Gillette has unveiled its latest launch, along with three suave new brand ambassadors.
The latest must-have addition to any man’s grooming arsenal, Gillette Fusion ProGlide Styler, is a 3-in-1 styling tool. It is a hybrid of shaping and shaving, combining Fusion ProGlide Blades, a power trimmer, and an edging blade in one nifty hand-held device.
The launch comes in response to a reported 50% of men in Western Europe who claim to style their facial hair in order to define their individual style.
‘Facial hair styling means a great deal to millions of men,’ says Gillette’s marketing director Zaid Al-Qassab. ‘It’s a reflection of their individuality, their personality and their identity.’
There’s an impressive trio already getting behind the Styler; Andre 3000 Benjamin (aka one half of hip-hop duo Outkast), Academy Award winner Adrien Brody, and super-hot Hispanic actor Gael Garcia Bernal have been named as brand ambassadors in Gillette’s celebration of facial hair styling.
Getting trim has never been so easy..
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