Marie Claire UK Marie Claire UK
  • Fashion Fashion
      • Fashion
        • View all Fashion
        • Fashion Trends
        • Shopping
        • Watches and Jewellery
        • Fashion News
  • Beauty Beauty
      • Beauty
        • View all Beauty
        • Fragrance
        • Hair
        • Make Up
        • Skincare
        • Nails
        • Marie Claire Beauty Awards
  • Health Health
      • Health
        • View all Health
        • Fitness
        • Nutrition
        • Female Health
        • Wellbeing
  • Life Life
      • Life
        • View all Life
        • Opinions
        • Travel
        • Sustainability
        • Weddings
        • Money & Work
        • Competitions
  • Culture Culture
      • Culture
        • View all Culture
        • TV and Film
        • Celebrity News
        • Books
        • Royal News
  • Vouchers Vouchers
      • Clothing
        • View all Vouchers
        • Mint Velvet
        • Karen Millen
        • H&M
        • nobody's child
        • ASOS
        • ARKET
        • MANGO
      • Designer Clothing
        • View all Vouchers
        • Reiss
        • THE OUTNET
        • SSENSE
        • Mytheresa
        • Liberty London
        • Selfridges
        • Farfetch
      • Accessories
        • View all Vouchers
        • AllSaints
        • Aspinal of London
        • Charles & Keith
        • River Island
        • FitFlop
        • Kate Spade
        • Vagabond
      • Jewellery
        • View all Vouchers
        • Pandora
        • Abbott Lyon
        • Goldsmiths
        • Beaverbrooks
        • Astrid & Miyu
        • Swarovski
        • Angara Jewellery
      • Beauty
        • View all Vouchers
        • Sephora
        • Cult Beauty
        • Space NK
        • Dyson
        • Clarins
        • Look Fantastic
        • Clinique
      • Activewear
        • View all Vouchers
        • Lululemon
        • Gymshark
        • Sweaty Betty
        • Nike
        • adidas
        • New Balance
        • Helly Hansen
  • NEWSLETTER Signup to our newsletter
  • logoCreated with Sketch.
    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!


    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    You are now subscribed

    Your newsletter sign-up was successful


    An account already exists for this email address, please log in.
    Trending
    • Women in Sport 2026
    • Marie Claire Masters
    • Spring Summer 2026
    • Nail Trends 2026
    • Best Investment Bags
    • Best Perfumes
    • Digital Issues
    • Women Who Win
    1. Beauty

    First look! Emma Watson's Lancôme ad

    The Harry Potter leading lady was spotted shooting the new Lancôme campaign with Mario Testino in Paris

    By Marie Claire
    Published 15 March 2011 In News

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    Emma Watson shooting new Lancome ads in Paris
    Emma Watson shooting new Lancome ads in Paris
    (Image credit: PA Photos)
    • Facebook
    • X
    • Pinterest
    Share this article
    Join the conversation
    Follow us
    Add us as a preferred source on Google
    Subscribe to our newsletter

    The Harry Potter leading lady was spotted shooting the new Lancôme campaign with Mario Testino in Paris

    Just a day after officially announcing her new role as the face of Lancôme, Emma Watson has been spotted on the streets of Paris shooting her first campaign for the beauty giant with photographer-extraordinaire, Mario Testino.

    The Harry Potter leading lady was the epitome of Parisienne chic in a romantic nude ruffled minidress, with an added dose of biker chick thanks to a black leather jacket, fierce peep-toe heels and pop of fuchsia lipstick.

    It is yet to be confirmed whether Emma's first Lancôme outing will be for fragrance or make-up, but the 20-year-old starlet was looking flawless on set, with her pixie crop slicked to the side.

    Emma Watson shooting new Lancome ads in Paris

    Taking to Twitter to officially announce her new role this week, Emma left a trail of clues for fans, before finally revealing the exciting beauty news.

    You may like
    • Cara My Life in London Cara Delevingne on Designing Her First Collection for Topshop and London's Best-Kept Secrets
    • Beauty Digest The Beauty Digest: Max Mara Bottles an Icon, a £12.99 Skincare Revelation and an Ode to the Classic Massage
    • Marie Claire Fragrance Awards 2026: The New Guard These 14 Scents Are The New Guard of Perfumery, Say Our Marie Claire UK Fragrance Awards Judges

    'It starts with an L and ends with an E. I'm sure you have guessed the new face of Lancôme is me!' she wrote.

    Emma Watson shooting new Lancome ads in Paris

    Youcef Nabi, president of Lancôme International, also commented: 'Thanks to her charm, romanticism and her incredible modernity, Emma Watson has become the icon of her generation.

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    'We are delighted by this new collaboration with Emma, who brings a fresh spirit to Lancôme.'

    EMMA WATSON'S AMAZING FASHION HISTORY: FROM CHILD STAR TO STYLE ICON

    Explore More
    Emma Watson
    Marie Claire
    Social Links Navigation

    The leading destination for fashion, beauty, shopping and finger-on-the-pulse views on the latest issues. Marie Claire's travel content helps you delight in discovering new destinations around the globe, offering a unique – and sometimes unchartered – travel experience. From new hotel openings to the destinations tipped to take over our travel calendars, this iconic name has it covered.

    Read more
    Cara My Life in London
    Fashion Cara Delevingne on Designing Her First Collection for Topshop and London's Best-Kept Secrets
    Beauty Digest
    Beauty The Beauty Digest: Max Mara Bottles an Icon, a £12.99 Skincare Revelation and an Ode to the Classic Massage
     
     
    Marie Claire Fragrance Awards 2026: The New Guard
    Fragrance These 14 Scents Are The New Guard of Perfumery, Say Our Marie Claire UK Fragrance Awards Judges
    Alisha Boe
    Fragrance "If It Ain't Broke, Don't Fix It": Actor Alisha Boe on Why She'll Never Give Up Her Signature Scent
     
     
    Latest in Beauty
    Fenty Beauty Pro Filtr Fluid Flex Foundation Review
    Make Up Fenty Beauty Just Replaced Its Most Iconic Foundation—3 Editors Put Its “Flexible” Full Coverage to the Test
    Charlotte Mensah Afro Hair
    Hair Charlotte Mensah Has Spent 40 Years Changing the Conversation Around Afro Hair—Now, Her Legacy Is Going on Display
     
     
    New Beauty Products: The Beauty Digest
    Beauty The Beauty Digest: Dyson Does Teeth, Fenty Rips Up the Rulebook (Again) and a Surprisingly Fragrant Week for Dogs
    Aesthetics Safety
    Beauty "What Did She Expect?"—The Sexism and Classism Behind The UK’s Aesthetics Safety Crisis
     
     
    Latest in News
    New Beauty Products: The Beauty Digest
    Beauty The Beauty Digest: Dyson Does Teeth, Fenty Rips Up the Rulebook (Again) and a Surprisingly Fragrant Week for Dogs
    Jodie Comer
    Shopping Jodie Comer Just Announced the Start of Knee-High Boots Season
     
     
    Kaia Gerber
    Shopping Kaia Gerber Just Wore the ’90s Dress Style That’s as Flattering as It Is Low-Effort
    Oxfam
    Fashion “The Water Used to Produce Britain’s Unworn Clothes Is Enough to Supply 1 Million People for a Lifetime”: Oxfam’s Latest State of Style Report Finds
     
     
    logoCreated with Sketch.
    • Site Archive
    • Contact Future's experts
    • Contact us
    • Terms and conditions
    • Advertise with us
    • Privacy policy
    • Cookies policy
    • About us
    Add as a preferred source on Google Add as a preferred source on Google

    Marie Claire UK is part of Future plc, an international media group and leading digital publisher. Visit our corporate site.

    © Future Publishing Limited Quay House, The Ambury, Bath BA1 1UA. All rights reserved. England and Wales company registration number 2008885.