As a shopping expert, no new-in section has impressed me more than Aligne has recently

Including *the* viral waistcoat

Aligne new in
(Image credit: Aligne)

As a shopping expert, I browse through hundreds of products daily - so naturally I have my favourite brands that I gravitate towards, and Aligne is definitely one of them. Especially after discovering they were behind that *specific* waistcoat style and seeing their ultra-trendy knits on Katie Holmes. The British label is quite the secret weapon.

Celebrating what they refer to as intuitive shopping, inspiring the brand's customers to shop with intent and invest in core pieces that will serve them for many years to come as an aim to reduce waste, Aligne maintains a strong ethos of designing for the modern everyday woman with a growing responsibility to support the climate with their practices.

Nailing sophisticated dressing - from elevated basics to chic tailoring and timeless pieces that have a trend-led feel but somehow still feel really timeless. Aligne's pieces have that special something that makes them feel like you can wear them year after year, making them worth the investment.

Additionally, a personal favourite is their denim range. Focusing on key styles in different iterations and colourways, they are great investment pieces for those looking to invest in high-quality 100% cotton denim.

For the reasons outlined above, Aligne’s products sell out fast, but luckily, the brand does pretty regular restocks of its most popular styles. That's where we come in as (pretty much) everyday browsers of the brand; we get a really good idea of when items are restocked and the perfect time to shop them, given their occasional sales and seasonal drops.

So without further ado, here are the Aligne new pieces I have my expert eye on right now—from Argylle printed knits to wax jackets and party dressing staples—everything currently in my basket.

Shop Aligne new in

Sofia Piza
Fashion Writer

Sofia Piza is the Fashion Writer at Marie Claire UK. 

Sofia Piza is a Fashion Writer with experience working across runway trends, shopping picks, creative production, and celebrity fashion news. Born in Mexico and raised in five countries, Sofia decided to settle in London after spending four years at the London College of Fashion, studying Fashion Journalism. When she's not sourcing inspiration from social media, you will most certainly find Sofia anywhere from a local vintage market to busy central London streets people watching - the possibilities are endless. 

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