Blake Lively, Rita Ora and Kim Kardashian have both endorsed this new trend for AW18, and it's dividing opinion. I'm referring to the neon trend. Yep, it's back with a vengeance, after four years on the sideline (it was huge for SS14, and let's not forget last season's Balenciaga sock boots).
Blake opted for a lime green Versace suit while promoting her new film in New York this week, while Kim Kardashian has been exclusively wearing brights for the past couple weeks, from a hot pink Yeezy dress to lemon Versace maxi and even a lime green wig to match her Lamborgini (because why not?).
On the catwalk, Prada, Versace, Marni and Moschino all had flashes of colour in their collections, and now the high-street is following suit, a sure sign that the trend is going to be big next season.
With that in mind, here are a few neon buys that are available to buy now.
Shop now: PRADA Bow-embellished neon silk-organza top for £640 from Net-A—Porter
Shop now: Neon Yellow Denim Skirt for £29 from Topshop
Shop now: Alexander Wang neon mules for £212 from The Outset
Shop now: Tibi belt for £73.62 from shopbop
Shop now: Markus Lupfer Blue Glitter Sunglasses With Neon Pink Coloured Lens for £78 from ASOS
I'll be honest, I'm still on the fence with this one, and the head-to-toe look isn't for me - or most people I reckon. That said, perhaps a touch of highlighter pink or lime, on say a pair of earrings or bag, might be a nice way to ease into it without going overboard.
