I'm a Gen Z Shopping Expert—These Are the Gifts Guaranteed To Satisfy Even the Fussiest of Gen Z's
A fail-safe guide
Look, I get it. Gen Z is not the easiest generation to shop for—I should know, I am one. With TikTok serving gift guides and It-girls providing style inspo every day, it's no surprise your favourite Gen Zer might have an ever-growing wish list that they probably started curating in June (true story).
To take the stress out of gifting your loved ones, BFF, colleagues or partner, I did my due diligence by scouring the internet (TikTok included) to find the top gifts. As a shopping expert, it's literally my job to know what's hitting the shop floor and where to purchase the most covetable items, so I can safely say these picks are good—several have made their way to my wish list. As an aside, make sure you check out our other Christmas gift guides including Christmas Gifts For Her.
From beauty to fashion and wellness to health—I tapped up our resident Wellness girlie, Ally Head, Senior Health Editor for recommendations—we've got you covered. So without further ado, below you'll find a variety of thoroughly researched pieces that cover different price points. Whether you're looking to secure the perfect stocking stuffers or want to invest in forever pieces, these are the gifts that your favourite Gen Zer wouldn't think twice about exchanging. Happy shopping.
Shop our top picks
For the Gen Z-er on the messier side (me!), this stylish jewellery case is the ideal way to prevent their jewellery from being scattered all over their furniture.
This faux fur jacket has been quite popular on TikTok for weeks now, and fortunately for us, it has been freshly restocked and is ready to be gifted this holiday season.
As advised by gifting expert, founder of The Go-To Victoire Tardy-Joubert, playful, cheeky gifts are ace for any Gen Z-er. "Gen Z has been such an interesting customer cohort for us recently at The Go-To. Think vanity cases to fit everything for their skincare routine, personalised pieces like our sports headbands and hairbrushes. Gen Z also tend to buy cheeky statement items like our candles and caps with TikTok-approved catchphrases on. Our gifts are fused with personality and picked to make the recipient have an emotional reaction, which I think Gen Z really love."
A tried and tested favourite, give them the gift of luxuriously soft yet cute pyjamas that they can wear year-round.
Combining two of Gen-Z’s favourite things: Gisou and hair fragrance, this sweet little trio is a gourmand-lover’s dream. Vanilla Glaze, Sticky Toffee and Milky Mocha hair perfumes nourish the hair, whilst adding shine.
This hard-working, everyday ring is made through PVD, which creates a seal on top of the metal to protect your jewellery, making it chic and waterproof.
A charming diary to help them stay organised through 2026.
Réalisation Par's baby tees are some of the most comfortable T-shirts I've ever worn; known for their playful designs, they are always at the top of my wish list.
Available in other precious stones, this ring is the perfect everyday statement piece.
Part of Reformation's latest collaboration with Clare Waight Keller, consider this cuff the best Christmas present they'll ever receive.
Because their hot water bottle deserves to be as chic as them.
Winter warmers are always an exceptional gifting choice.
Keeping up with your hydration goals has never been chicer.
Friendship bracelets don't get any chicer than this.
Simple and chic, these everyday glasses are a fail-safe gift.
Adorned with bows laid on rich burgundy velvet, I wouldn't blame you if you got one for your beloved Gen Z-er and yourself.
For DIY enthusiasts, why not gift them a colourful knitting pattern to create their very own Damson Madder bonnet?
I refuse to be given a pair of Christmas socks unless they're made from Uniqlo's iconic Heattech fabric.
Thanks to Charli XCX, this cult noughties brand is back — and Gen Z can't get enough.
Ask any skin enthusiast about their favourite Tatcha products and the majority will you it’s their best-selling moisture creams. From the Dewy Skin Cream and The Water Cream, to the Indigo Overnight Repair (all of which you get inside this gift set of joy, by the way), each of these products promotes a luminous, healthy complexion that oozes health.
A foolproof choice for the cool-girl in your life.
Buttery soft, stylish, and viral, these wide-leg yoga pants are nearly sold out. And I can guarantee your favourite Gen Z-er has already had their eye on them.
A favourite among Gen Z, Bijoux de Mimi is the viral jewellery brand taking over social media. Their bangles are a favourite in my books, but you are sure to find a standout piece throughout their entire collection.
Coming in a set of two, these dainty egg cups are great for those who love to host.
You can't go wrong with a pair of chic noise reducing ear plugs for when you're looking to switch off and concentrate or simply improve sleep quality.
For ideal stocking fillers, choose this abstract pattern in a complementary pink and red colour palette.
Christmas pyjamas don't come any chicer than this organic cotton number from Chelsea Peers.
For the forgetful Gen Z-ers, this earphone case is perfect to hook onto your keys or use as a bag charm.
Choose their initial, or yours, I can guarantee they'll love.
Elevate their classic winter beanie with this number from Tommy Hilfiger.
No better way to stay warm and cosy this holiday season than with this fluffy boucle robe.
Naturally, Juicy Couture follows suit as another Y2K brand getting the Gen Z treatment.
Drunk Elephant remains one of the most coveted skincare brands among Gen Z beauty fans, and this travel-size duo is perfect for maintaining healthy, balanced skin on the go. The Bora Barrier Repair Cream is clinically proven to deliver 24-hour hydration while soothing visible redness, and the Beste No. 9 Mello Marula Cleanser gently removes makeup, SPF and daily pollution without stripping. Together, they’re the ultimate skin reset in miniature form.
Bringing a touch of elegance to any bedside table, this jewellery dish is a display piece in its own right.
From Labubus to Jellycats, you can't go wrong with gifting your beloved Gen-Zer an adorable bag charm that they can attach to their keyring, handbag, or backpack.
You can never go wrong with gifting high-quality basics, and Not Basics' affordable pieces consistently deliver.
Made from sleek satin, this zip pouch is ideal for any everyday necessities.
Perfect for soothing post–party season skin woes, this three-piece set delivers deep nourishment from top to toe. Featuring the brand’s award-winning Goat Milk Cleanser and Moisturising Cream, plus the new Goat Milk Soothing Body Lotion, it leaves skin feeling blissfully comforted. With goat milk to soothe, jojoba and avocado oils to hydrate, and shea butter to calm and nourish, this is the ultimate reset for winter-weary skin.
Forget Aperol... French aperitif Lillet is the base of everyone's new favourite spritz, and a fabulously light and fruity one at that. Just add soda water, a slice of grapefruit, and you're good to go. The new cocktail trolley must-have.
Known for their unique hand-painted designs, Anna + Nina's Christmas collection is as sublime as you'd expect it to be.
Perfect for jewellery, loose trinkets, or keys.
You can never have too many bag charms.
Yeti's products are leakproof and feature double vacuum insulation to ensure beverages stay cold or warm; their sleek silhouette is just another plus.
For those wanting to gift their loved ones a superb piece of technology, consider these noise-cancelling headphones by Beats by Dr Dre. They offer up to 30 hours of battery life, are sweat-proof, and come with built-in wings for a comfortable fit.
