Fashion editors and celebrities are fighting over this fashion brand
With so many fashion brands popping up on Instagram every day, it's hard to know whether to get excited or not. But let me tell you that the hype around De La Vali is very much to be believed.
You might not have heard the name yet, but you've definitely seen the gorgeous summer dresses on your feed, because fashion editors, influencers and celebrities just can't get enough of it.
The likes of Kate Moss, Adwoa Aboah and Clara Paget are all fans, while I've also spotted Hannah Almassi of WhoWhatWear.co.uk and Millie Mackintosh wearing the brand's most popular frock: the white and red polka dot style.
Shop now: DE LA VALI polka dot dress for £352 from FARFETCH
De La Vali are becoming known for their Ibizan heritage and beautiful silk summer dresses, perfect for occasion wear, weddings, and parties, and their mid-range designer prices make it fairly accessible.
But that doesn't mean they can't be worn everyday either, with some of my favourite styles being dressed down with white sneakers and ankle boots.
Shop now: De La Vali Juliet Silk Chiffon Dress for £210 from Browns
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It was founded by friends Jana Sascha and Laura Castro, who grew up in Ibiza and were inspired by this bohemian lifestyle for their designs, which are crafted from high quality silks sourced from Goa, India.
De La Vali only launched in 2017 but thanks to a loyal following, it's now stocked at Browns, Harvey Nichols, Farfetch and Luisa Via Roma, with more stockists lined up to launch soon.
Not bad for a brand that's only a year old.
Penny Goldstone is the Contributing Fashion Editor at Marie Claire UK. She writes about catwalk trends and the latest high street and Instagram sartorial must-haves. She also helms the Women Who Win franchise.
She has worked in fashion for over 10 years, contributing to publications such as Cosmopolitan, Red, Good Housekeeping, and Stylist.
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