Tori Crowther
Tori is a freelance beauty journalist and contributor for Marie Claire. She has written for various titles, including Allure, Glamour, Elle, Refinery29, Brides, and more. Previously beauty editor at POPSUGAR, she has reviewed thousands of products, interviewed countless celebrities and brand founders, and also explored various issues relating to women’s health.
There’s nothing Tori is more passionate about in beauty than nails, which is why she’s training to be a nail tech. Her first true love, she’s always experimenting with nail art and on the look out for new trends and exciting innovations. Tori’s aim with beauty has always been to never gatekeep a good beauty secret, regularly combine high-end luxuries with affordable finds, and help people make sense of this fast-paced industry.
When Tori isn’t quizzing beauty experts or painting her nails, she’s often found walking her Rescue dog Pip in the Oxfordshire countryside, seeking out the best coffee outside of London, and consuming as many croissants as she can.
Latest articles by Tori Crowther
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I'm bringing back this beauty product that I haven't worn since school and it's changed my make-up game
No, it's not Dream Matte Mousse.
By Tori Crowther
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Here are the six things I learnt about hair growth from my time with a top trichologist - some of them might surprise you
These are the hair rules I'm living by
By Tori Crowther
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Over the past year this make-up artist-founded brand has excited us beauty editors the most - here's what to buy
Lisa Eldridge knows what we want before we want it
By Tori Crowther
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I know that when my hair is looking flat and lifeless these are the products are the only products to rely on
Plus, intel from a pro hair stylist
By Tori Crowther
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I just quizzed the best fragrance experts around—these are the 2024 perfumes they *really* recommend
Want the compliments to roll in? Try one of these launches
By Tori Crowther
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'Tis the season for dry, flaky and cracked skin—I rely on one of these 7 hydrating face masks to get me through
These are my favourite hardworking masks
By Tori Crowther
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The beauty editors have spoken—they declare these 11 skincare products the very best launches of 2024
From the thousands of products out there, these 11 came out on top
By Tori Crowther
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I love a niche fragrance, but these classic beauty-hall perfumes still set the bar for the best ever made
They're loved for a reason
By Tori Crowther
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This expert-approved mask is my tried-and-tested one-way ticket to the softest ever hair
A fantastic formula
By Tori Crowther
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Trust me, this current microtrend is the single chicest way to elevate your December manicure
There are so many ways to wear this type of polish
By Tori Crowther
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This minimally invasive form of liposuction is one of 2024's buzziest aesthetics trends—and I just tried it
What you might want to know about Airsculpt
By Tori Crowther
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I asked 5 professional make-up artists to name their favourite lipsticks—these were the results
Expert-approved
By Tori Crowther
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As the weather gets chillier, consider adding one of these 11 hard-working night creams into your routine
They get to work while you rest
By Tori Crowther
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This deep conditioning mask created for Audrey Hepburn saves my hair when it needs serious TLC
There's a reason it's a bestseller
By Tori Crowther
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I can confirm: this hot brush gives the effect and longevity of a pro blow-out (with barely any effort needed)
If curling tongs and a hot brush had a child...
By Tori Crowther
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I'm calling it: this is the best product to reach for when hair is limp, lifeless and in desperate need of a boost
Some say it's magic, I say it's Oribe
By Tori Crowther
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It's not often beauty editors get this collectively excited about a single lipstick—here's why we're all obsessed
Lisa Eldridge does it again
By Tori Crowther
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I've never met anyone with a bad word to say about this French skincare brand—these 9 products are elite
Full marks for performance *and* experience
By Tori Crowther
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I'm a firm believer that make-up artist-founded brands are elite - this affordable one might just be the best yet
These are the best products to shop now
By Tori Crowther
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Stuck for autumnal French manicure inspiration? This simple look is all I want to wear right now
The simple switch up everyone is making right now
By Tori Crowther
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If you like intoxicating, sexy fragrances, trust me— these 11 perfumes will make you go weak at the knees
I've put them all to the test
By Tori Crowther
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These affordable perfumes fly under the radar—after testing, I can confirm they smell next-level expensive
This brand never lets anyone down
By Tori Crowther
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You don't have to spend big to get great hair - as the 16 best drugstore shampoos prove
We found the best for every hair type
By Tori Crowther
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The time has come: here's exactly how to master a bouncy at-home blow-dry according to a pro
The dos and the don'ts
By Tori Crowther
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Suspecting a proposal? Take these 13 manicure ideas to your next salon appointment
We love a nail and ring pic
By Tori Crowther
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As a beauty editor I am completely rubbish at doing my brows - this one product makes doing them a doddle
Defined brows in just one swipe
By Tori Crowther
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There aren't many products beauty editors consider 'must haves'—but this classic is in all of our kits
A *total* handbag saviour that currently has 60% off
By Tori Crowther